Sun Safety Filter
Illustration
If you don’t wear SPF you’ll make a dolphin sad in this filter for Fuck Cancer & Melanoma Research Foundation
Agency: Light Years
Client: Fuck Cancer & Melanoma Research Foundation
Make a dolphin happy!
In a world of scare tactic anti cancer messaging, this Tiktok quiz filter by Light Years Agency educates the 18-35 year old demographic about sun safety through irreverent fun (and dolphins)
Sticker pack
The filter was complemented by a physical sticker pack sent to influencers to launch the campaign