Annika FleurArt Direction + Illustration

DULUX

Art Direction

Design for a set of enamel mugs for a Dulux Weathershield gift with purchase based on vintage camping gear, and a supporting ad campaign for Dulux Trade stores to promote the giveaway. The concept of an ‘Everyday Getaway’ was developed for the campaign. We scouted a beautiful location in the Yarra Valley to capture the sense of escape found in your daily coffee break. The series of lush landscape shots was rolled out across Dulux Trade stores to bring the feeling of a getaway to the retail space.

Agency: Cargo A&M / Photographer: Brooke Holm

Poster Poster Poster Poster
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